Website design By BotEap.comEvery inch of space on a business website is crucial to its success. This includes empty spaces as well. As a business website designer, you need to make every inch sell. These are the steps to designing a successful business website.

Website design By BotEap.comResearch and analysis. Visit the business, speak to a representative. The goal is to get a concise overview of what the company stands for and the benefits it offers. What is your “unique selling proposition”? What kind of presence do they show? This will determine the appearance of the company’s website. For example, a website design for a children’s education camp will have a very different design and feel than a real estate website.

Website design By BotEap.comprototype design. Draw a sketch of a floor plan. This will serve as a web design template. It’s helpful to come up with a suitable layout if it’s tangible and something you can easily change and adjust as needed.

Website design By BotEap.comConsider the font style. Font style is like someone’s tone of voice during a conversation. It is an expression of its own regardless of what is said. If someone tells you that he is very happy in a low and depressing voice, how much would you believe him? Anyway, if you see a real estate website in Comic Sans (comic font), how seriously would you take that business? To establish a strong business presence, choose a font that supports the company’s message.

Website design By BotEap.comConsider the graphics. Use graphics and photos to help sell the product. Photos help to visually relate the benefits of the product to a specific market. For example, acne-fighting products target young audiences. The benefit is clear, healthy skin. Acne product websites display photos of young people with clear, healthy skin. Weight loss website banners show men and women with healthy and fit waistlines. A tape measure is often added to further emphasize the benefit. Graphics and photos serve to visually prove the results of the product.

Website design By BotEap.combuild website. Just like building a building, you design the blueprint or blueprint first and then build it from scratch. I enjoy this part. It’s like giving life to something inanimate. Putting the elements of a website together and making it look and work right is rewarding in its own way.

Website design By BotEap.comMarketing. This is the key to a successful eCommerce website. Marketing takes an ordinary business website to the next level. Getting your website in front of the right audience requires the most amount of effort. Keyword research, backlink building, data, results, analytics, tweaks… and on. Any successful Internet marketer will tell you that it is a daily process.

Website design By BotEap.comHere’s a secret tip that not many business website designers know about. This is something marketers use as leverage to get ahead, and it works!

Website design By BotEap.comcompetence-investigation. Analyze the top 5 eCommerce websites in your niche. Your successful rivals reveal what works in your niche. You’re looking for everything I mentioned above: font style, layout, graphics, and photos. Find out what keywords they use. Look for a common color scheme on your niche business websites. All of this says a lot about who your target audience is and how to sell to them.

Website design By BotEap.comBusiness web design isn’t just about putting content together in a nice little package for the world to see. There is much more to creating a professional eCommerce website than meets the eye. Research, the design process, and marketing all play an important role in determining the success of an eCommerce website.